AI readiness & AEO

AI training · Perth

AI Training Perth — built around your business.

Generic AI courses teach tools; this training teaches your business. Paul Saunders runs hands-on sessions for Perth owners and teams using your actual work — the proposals, reports and admin you do every week — so people leave with working workflows, not a folder of notes.

  • Claude Certified
  • Hands-on, not lecture-style
  • Built on your real work
Paul Saunders, founder of Smash It Marketing — a Perth-based Google Ads and AI marketing expert at his desk
Paul Saunders · your Perth expert

How it works

A mentor, not a vendor.

01

Scope the session

A short call to understand who is in the room, what they do all day, and what a win looks like for your firm.

02

Train on your real tasks

No canned exercises — the session works through your actual documents and processes, so every example is immediately usable.

03

Leave with working workflows

Each attendee walks out with at least one workflow they built in the room, set up in the tools they will actually use.

04

Follow-up mentoring

Questions come after the session, not during it. Paul stays available as the workflows meet the real world.

What you get

Proven experience, applied to your firm.

  • AI fundamentals for owners and teams, in plain English
  • Hands-on workshops using your real tasks
  • Custom workflows set up during the session
  • On-site around Perth, or remote Australia-wide
  • Follow-up mentoring while it beds in

Questions

Fair questions, straight answers.

Who is the training for?

Owner-led businesses and their teams — no technical background needed. Sessions are pitched to the people in the room, from first-time users to staff already experimenting with AI.

Do we need any AI experience?

None. The sessions start from wherever your team actually is, and everything is done hands-on in plain English.

Is the training on-site or remote?

Both. On-site works well around Perth; remote sessions run Australia-wide and suit distributed teams.

Which AI tools do you cover?

Claude is the primary platform — Paul is Claude Certified and runs his own agency on it — with an honest view of the wider landscape and where other tools fit.

Talk to the person who’ll do the work.

No juniors, no hand-offs. Book a call and we’ll look at where the fastest wins are.