AI readiness & AEO
Search is shifting from ten blue links to one AI answer, and that answer names two or three businesses. We find out whether yours is one of them — and if it is not, exactly who is being recommended in your place, and why.
- —Claude Certified
- —A year ahead on AI
- —Applied at no extra cost once proven
How it works
The system behind the work.
Baseline you — and the field
Ask the engines what your buyers actually ask, and record two things: whether you get named, and which competitors get named instead. A visibility score on its own is noise; the competitive set is what makes it mean something.
Structure content answer-first
Pages rebuilt so the answer comes first, in chunks an engine can lift and cite — clearer for humans, readable by machines.
Ship the technical layer
Structured data and schema, llms.txt and agents.txt discovery files — the plumbing engines use to understand who you are.
Build the entity
Consistent citations and corroborating mentions across the web, so engines can verify you are who your site says you are.
Re-test monthly, and watch the field
Your visibility is measured against the baseline every month — and so is your competitors’. You see where you have moved, where a rival has moved on you, and what the engines are citing them for.
Find the position still open
Reading the whole category shows the questions nobody is answering well. That gap is the cheapest ground to take, and it is where the next round of work goes.
What you get
Everything, from one accountable expert.
- A named competitive set — who the engines recommend instead of you
- Monthly tracking of your visibility and theirs
- Content structured answer-first, for humans and engines
- Structured data and schema done right
- llms.txt and agents.txt discovery files
- Entity and citation building
- The positioning gap in your category, and a plan to take it
Data made clear
What it looks like, reported back to you.
Questions
Fair questions, straight answers.
What is answer engine optimisation (AEO)?
AEO is the work of making your business the source AI assistants build their answers from. Where SEO earns you a ranking on a results page, AEO earns you a citation inside the answer itself.
Can you guarantee my business appears in ChatGPT or Claude answers?
No — and nobody honestly can, because the engines decide. What can be controlled is everything they read: answer-first structure, schema, discovery files and corroborating citations. AEO stacks those controllables in your favour.
Is AEO a replacement for SEO?
No — it sits on top. The same clean structure and authority AEO needs also serve traditional search, so the work compounds rather than competes.
Why does this matter now?
Buyers are already asking AI assistants for recommendations, and most businesses are invisible in those answers. The aim is to be the established, citable source before your competitors work that out.
Do you track what my competitors are doing?
Every month, and it is central to the work rather than a bonus. An AI visibility score on its own tells you nothing — being absent from six of eight buyer questions only means something once you know which rivals took those answers and what they were cited for. You get a named competitive set, tracked alongside your own, plus a quarterly read on where the whole category is weak.
Do you offer AI consulting and training as well?
Yes — hands-on AI consulting, team training and custom workflow builds, in person around Perth or remote Australia-wide.
AI consulting in PerthDo you run Claude training?
Yes. Paul is Claude Certified and runs his own agency on Claude daily — training covers everything from a team’s first prompt to custom skills and workflows.
Claude training for businessDo you work as an AEO agency for Perth businesses?
Yes — boutique agency delivery, one senior specialist. Perth firms get the local option; the same programme runs remotely Australia-wide.
AEO agency in PerthTalk to the person who’ll do the work.
No juniors, no hand-offs. Book a call and we’ll look at where the fastest wins are.